little bit of a tease...

Teaser posters have become very popular within the marketing of  big superhero films, and with a lot of big block-busters for that matter. But my focus is more on the initial reference.

Teaser posters, unlike final release designs, are generally more subtle and plain in the images that are conveyed. Less 'In Ya Face'. Big-time blockbusters such as spiderman, X-men and batman, are widely recognised series; This can be played on by the marketing designers. You'll either get what you see plainly (the amazing spiderman-2012 release) or subtle hints into the films story will be produced e.g. The Dark Knight.


Mine and Paddy's piece is obviously not going to be a block-buster (short film). But we find the concept of teaser posters very interesting and very effective in the superhero film marketing game. Now as you can see, teaser posters wouldn't involve much hardship to produce, simple designs (sometimes with no picture- The Amazing Spiderman), so we're going to have a go at it...