We've used a very eye-catching, yet mysterious image of the character 'John'. As you can see, I've cut half of his face out from the photo- it's a subtle incentive for the audience to see more (watch our film).
The red eye is the most striking factor in this poster (thanks to photoshop), as i've contrasted it from the grayscaled surrounding facial features and jet black background. This is an implication of an oddity in the story's setting (film's title printed sideways up the poster specifies the oddity). Plus we thought that tinting the eye red would be far more effective than any other colour- It screams pain, passion and power!
The film's title positioning isn't placed horizontally as you would generally see on most film posters. The vertical positioning requires you to tilt your head (not a very conventional design) but, in saying that, this isn't going to be a very conventional film! Out of a selection of font types, we liked the style seen above in the poster the most. It's obviously not a standard 'Times New Roman' font, but it's not a very arty font either e.g. 'Edwardian Script IT'. Instead it's a very bold and funky 'Arnprior' style. Very superhero if you ask me.
As a whole, we think it's a very effective teaser poster, considering its simplicity!
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